Gamex 2010

Gamex is an entirely new game trade show – Swedens first – and took place for the first time last weekend in Stockholm. The show is somewhat smaller than the world-record holding GamesCom 😛 but still managed to pack some 28 000 visitors and 54 exhibitors during the three days.

One of Gamex greatest strength obviously, is allowing us to meet a Swedish audience just in time for next years study applications. It was a perfect match for us not only due to the obvious geographic benefits and common interests but also due to the huge audience diversity. It was very cool the way Gamex went out of their way to address a wider audience than these events usually attract. We saw a heavy emphasis on family-, party- and casual titles – allowing us to reach females, families and casual gamers. Just the type of material we need to build the talents of a modern gaming industry.

So even though it was a smaller event and lacked a business-to-business area we didn’t pull any punches.

We built a huge booth and brought along student projects matching the diverse audience: from the online children-friendly Fumbies, to the regular console title Pawns, the party friendly Vertigo and Abzolium, super casual Walkabout and the more “hardcore” Dwarfs, Cause of War and Gods of Steel. All of them represented by the student developers, of course.

Layers.se on Walkabout at Gamex

Det andra jag spelade, och dessutom spelade om och om igen, var ett underbart litet pussel-spel från ett gäng elever på Högskolan i Gotland. […]

Efter att jag spelat det ett par gånger så började jag prata med eleverna som var ansvariga för det här projektet och fick veta att de vunnit ”Pwnage”.-priset på Gotland Game Awards 2009. […] Arkadmaskinen med det fantastiska spelet har fått turnera runt ute i Europa och har visats upp på olika mässor och det förstår jag. […]

Estetiken i spelet är helt enligt min egen smak. Det är lite burtonesque med en smak av steampunk (omnomnom säger jag) och musiken var otroligt stämningsfull. Det finns planer på att släppa spelet till iPhone och Android i framtiden och jag tror att det kommer att bli en enorm hit.

Gamex – Dag 2

Adam Hałaciński, Poland’s new Ambassador to Sweden

Vice chancellor Jörgen Tholin wishes to invite you to a talk by Adam Hałaciński, Poland’s new Ambassador to Sweden.

On Wednesday 10 November, at 16:00 in Room E 22, Ambassador Adam Hałaciński will give a talk on “Poland and Sweden – Partners across the Baltic”. The Ambassador will speak about Poland’s forthcoming presidency of the EU. He will also talk about university exchange, the economic situation and industrial development – especially as it relates to technology and the entertainment area.

Kjell Albin Abrahamson – a renowed journalist who early this autumn gave a lecture at HGO as part of the course “Human Rights in Serious Games” mentioned that successful game companies have developed as a result of outreach from some polish universities. Their market is predominantly American. The ambassdor will talk about a possible cooperation in this context.

Time: Wednesday, November 10th, 16:00
Location: E22